Mark C. Zweig - Big Talk About Small Business

Apr 22, 2026 • Strategy & Growth

Earned Media: Why Relationships Aren't Strategy with Ronica Cleary

Stop buying PR the wrong way. Former White House journalist Ronica Cleary reveals the repeatable systems and content pillars needed to drive earned media without relying on favors. Learn to navigate the news cycle, avoid AI pitfalls, and build the authority your small business deserves.

Apr 15, 2026 • Strategy & Growth

Wagyu Wealth: Cracking the Vertical Integration Code

Serial entrepreneur Dave Dreiling joins Mark to discuss the reality of scaling businesses from sportswear to franchises like Freddy’s Steakburgers. Explore hard earned lessons on unit leadership, vertical integration in the Wagyu industry, and building a durable brand through people and systems.

Apr 8, 2026 • Money, Finance & Business Fundamentals

Community Rounds: Beyond Traditional Crowdfunding

Ditch the traditional pitch and discover community rounds with WeFunder’s Read Ezell. Learn how Reg CF and SPVs allow customers to invest in your mission without cluttering your cap table. Master the essentials of SAFEs, valuation caps, and entity choices to fuel your business growth.

Apr 1, 2026 • Strategy & Growth

Economic Engagement: Beyond Open-Book Management Basics with Bill Fotsch

Stop practicing finance theater and start driving real results. Bill Fotsch joins the show to discuss economic engagement, open book management, and why big company metrics like EBITDA often fail small businesses. Learn how to empower your team with the nuts and bolts metrics that matter most.

Mar 25, 2026 • Sales & Marketing

Sell Through Trust: Building Real Relationships

Founder led sales is the foundation of every small business. Learn why you cannot outsource your early deals plus the habits that build a strong B2B pipeline. Discover how to hire for belief and coach new sales talent through their first 100 days to ensure long term growth. Read more now.

Mar 18, 2026 • Strategy & Growth

Fighting the Slop: How to Win the War Against AI Garbage

Learn how lower prices and higher volume create leverage for small businesses. Discover why frequency beats perfection in content production and how authenticity wins as AI content floods the web. Build a customer obsessed studio by focusing on speed and scalable systems. Read the full playbook.